Jerry Lenz reflects on the growth of Mighty Sound Kids
This is a ministry directed project and not a business endeavor. Sales of physical CDs and downloads are sparse to put it kindly and I am reminded daily that Kingdom building and marketing schemes most often run along different paths. The Lord has blessed me with the ability to grow my radio entertainment marketing and that extra income fuels my passion for Mighty Sound Kids to reach children and families all over the globe.
It is amazing to watch daily where this ministry is reaching—countries I’ve never even heard of. In fact, I had to look up the Northern Mariana Islands today. Each time I discover a new country I read about the people and culture and give thanks to God for this journey.
YouTube is the engine of discovery for the Mighty Sound Kids songs and several people each day will link from a MSK video to the MSK website which was launched in May of this year. Facebook was added about the same time and the MSK Facebook page has over 500 followers, most in Vietnam and the Philippines.
In the case of Facebook I can see the young mothers’ photos and their families. Further I am amazed at the number of Muslim mothers (they proclaim their faith on their Facebook page) that like and follow Mighty Sound Kids. For me, I see the Spirit of God moving on hearts and families and that is something you cannot quantify on a business report.
The five new songs have brought in new audiences too in some amazing places. Iraq is moving up fast at a time of persecution for Christians in that country. At the bottom of this article is a report from today of YouTube activity for all Mighty Sound Kids videos by location.
In summary, I am thankful to God for reawakening this music ministry in 2016. From a humble start as a Sunday school teacher 30 years ago, at The Church On The Way, I am reminded of my first project or vision for Christian children’s music. It was called Four Heavensakes & Friends (characters singing the songs). Well, today, it is the same heart behind Mighty Sound Kids. When I wrote out the original vision, the essence was, “Music and Ministry for a Multitude.” I am eternally grateful for each new family touched by the music and my prayer is that children receive Jesus as their Savior, are filled with the Holy Spirit and begin ministering the Love of God to others.
|2016 Year End Report for Mighty Sound Kids YouTube Views|
|Total Minutes of viewing||Total Views|
|**Displaying the top 50 Countries only|
|Bosnia & Herzegovina||5,440|
|Trinidad & Tobago||3,696|